LINKEDIN

LINKEDIN

DATA COMMUNITIES

DATA COMMUNITIES

CREATIVE DIRECTION

USER JOURNEY, ARCHITECTURAL DESIGN

CREATIVE DIRECTION

PROBLEM

PROBLEM

How to both engage and educate visitors in LinkedIn's lobby spaces.

USER JOURNEY, ARCHITECTURAL DESIGN

To engage people in lobby spaces while also teaching them about Linkedin.

INSIGHT

INSIGHT

Building lobby designs must accomodate the interests of a wide array of visitors.

USER JOURNEY, ARCHITECTURAL DESIGN

Varied audiences have varied interest.

CASE STUDY

CASE STUDY

SOLUTION

SOLUTION

Data Communities gives audiences the opportunity to choose the types of stories they find most interesting. 

USER JOURNEY, ARCHITECTURAL DESIGN

Data Communities provides audiences with the ability to chose the types of stories they find most interesting. 

VALUE

VALUE

Linkedin now has a completely ownable and evergreen experience to place in its lobbies around the world.

USER JOURNEY, ARCHITECTURAL DESIGN

Linkedin now has a completely unknowable and evergreen experience to place in its lobbies around the world.

HIGHLIGHTS

HIGHLIGHTS

I worked on Data Communities while working at HUSH (heyhush.com)

USER JOURNEY, ARCHITECTURAL DESIGN

I worked on Data Communities while working at HUSH (heyhush.com)